We start with the outcome.
Then we bring strategy, creativity and production together around it.
Every idea has a purpose. Every decision is made to move people, brands and business forward.
Because the work should do more than look good. It should work.
Clients: Kinstone Group, BESA Construction, Brookhaven Homes, YDL Stone, BridgeHill, HNT Builders, Ideal AU, Plus Agency, FORGE Real Estate, Kollosche, Place Sunnybank Hills, LJ Hooker, Ray White, Sotheby's International Realty, Buxton, AREC, Torres Property.
A result-driven company
Real performance from work built to move attention, trust and property decisions.
Figures supplied by the owner · source data not independently verified
Cinematic real estate films for developers, builders and prestige agents. Each one shows the problem it solved and the craft behind it. Tap any clip to play.
Six connected capabilities. Start with one, or build the complete campaign around your outcome.
Directors, producers, videographers, photographers, editors and specialists. One team, one standard, on every delivery.

Summer Cheng
Founder
Former ByteDance Key Account Growth Lead
13 countries · 56 cities · A global creative eye · ¥1B+ brand growth

Josh He
Creative Director

Noah Wilson
Senior Producer

Vivian Li
Administration

Charlotte Bennett
HR

Cooler Zhang
Finance

Lucky Gao
Project Manager

Sophie Bennett
Marketing Specialist

Lauren Hughes
Brand Designer

Daniel Brooks
Lead Video Editor

Galen Li
Editor

ELAN Zhang
Editor

Daniel Foster
Editor

Sam Edward
Videographer

Wonseop Kim
Videographer

Alex Zhao
Videographer

Josh Cheng
Videographer

Ryan Johnson
Photographer

Leon Li
Photographer

James Cooper
Photographer
From the Founder: Why brands, not just films
“I spent years inside ByteDance learning how attention really works. Algorithms don't reward budgets, they reward content people genuinely want to watch. That is the discipline behind every film UNREAL makes. We are not chasing views. We are building brands people choose to follow.”
What clients say: Word gets around
28 supercar owners at one auction. 11 Dickson Terrace sold above expectations.
Ray White × The Sunset Run · campaign result
325,745 views and 5,621 new followers from one video.
Xiaohongshu · single post result
“After using multiple media companies in the past, I only use UNREAL CREATIVE.”

Anthony Khoshaeen · Torres Property
“Reliable, passionate and genuinely committed to achieving the best possible outcome.”

Tayla Harris · Torres Property
“The final product has a premium, cinematic feel and truly elevates my brand.”

Terry Wang · Torres Property
“They bring every idea you have to life. Second to none in my experience.”

Jacinda Pelling · Torres Property
“Every collaboration has been smooth and professionally executed.”
Lucy Lu · YDL Stone
“UNREAL are honestly the best I’ve worked with.”

Jackson Ramsay · Torres Property
“High-quality photography, videography and marketing content with a fast turnaround.”

Malcolm Li · Queensland Sotheby’s
“Their editing is second to none, with creative concepts that make every property stand out.”

Brad Jakins · Torres Property
“The photos and videos elevated the space and showcased the design beautifully.”
Stephanie Hu · Interior Designer · CIELO
“Reliable and always bring my creative vision to life.”

Rhiannon Brown · Torres Property
“Really clever marketing and ideas. Always above and beyond.”

Amir Shamsi · Torres Property
“These guys are absolutely UNREAL. Great videos, very creative!”

Luis Suarez · Torres Property
“Their photos, videos and quality of service are all top notch.”

Mohamed Rasoul · Torres Property
“Responsive throughout the process and incorporated our feedback efficiently.”

Eleanor Wang · Cheers Realty
UNREAL Creative is a brand growth and video production studio. We produce cinematic property films, brand films, viral shorts and run full social channels across Rednote, Instagram and TikTok.
We operate from our public office in Brisbane and produce across Melbourne, the Gold Coast, Sydney and Dubai. One crew standard, five cities.
Developers, builders and prestige agents. Recent work spans FORGE Real Estate, Ray White, Kollosche, Torres Property, HNT Builders and Ideal Property Development.
Standard property films can be live on REA in as little as 48 hours. Prestige films, brand films and ongoing social programs run on a timeline agreed before production begins.
We plan for the algorithm before we pick up a camera, with hooks, formats and distribution built for Instagram, TikTok and Rednote, so one film compounds into brand growth instead of one post.
Next: Your next hit
Save the next viral hit for your brand. Send us the brief and your dates. UNREAL takes care of the rest.
Brisbane office1129 Stanley Street East, Coorparoo QLD 4151, Australia